10 Free Blogging Tools Every Blogger should have

10 Free Blogging Tools Every Blogger should have

My starting journey of the blogging experience was much like connecting dots. One thing led to another and I got answers to my questions. But nowadays the competition is so high that you will have to stand on your toes to be in the game. Time plays a very vital role in this game.

When you blog you have to look at every aspect of creating, updating and promoting your blog posts. You will also have to check your progress and see if you are on right track. Managing all these tasks with the help of free and useful blogging tools makes the life of a blogger a lot easier.

These 10 free and useful blogging tools will help you take your blog absolutely to the new level. It will save your time and allow you to create more posts, understand your scope, overcome the difficulties and connect with other bloggers and audience. Sucess in achieving these goals at the greater pace will ensure the faster growth of your blog.

Below is the list of the best 10 free and useful blogging tools every blogger should have to pull the target audience in:

1. Google Analytics

Google Analytics

Google Analytics is the free service offered by Google that tracks and reports traffic/visitors of your website. It is one of the most widely used analytics service used by the majority of the webmasters.

Google Analytics will let you:
  • Review online campaigns by tracking the quality of blog pages and conversions. It can provide you details of the sales made, leads generated, visits of the specific web page or downloads of a particular file made on your site.
  • The detailed reports can provide in-depth information containing where did visitors come from, how long they stayed, their geographical location, whether a mobile or desktop user, browser and language details and so on.
  • Google Analytics let you identify poorly performing web pages and provides you a tool to increase the performance of these pages.
  • A user can track 100s of websites they own and monitor sites having pageviews up to 5 million.
  • Google Analytics let you integrate the analytics services with other Google services like Blogger, Search Console, AdSense, AdWords and various other tools and services.

2. Google Search Console

Google Search Console

Google Search Console is another free tool or service provided by Google, like many other free services they provide. Search Console tool allows bloggers or webmasters to optimize their website and make it ready to display in Google search.

With Google Search Console you can:
  • Submit sitemap of your website for Googlebot to crawl.
  • Write and submit robots.txt file and set the instructions for Googlebot on which pages to be indexed
  • A blogger can check the internal and external links to their website.
  • Can track the URLs which are not crawled by Googlebot and fix the errors for the same in order to include them in Google SERPs.
  • Can check for the keywords your website has appeared into Google SERPs, what rank your website holds and click-through rate for the same.
  • A blogger can set the preferred URL among the various versions of the URL that will be displayed in SERPs
  • A blogger can customize web pages to display rich search results in SERPs, can improve the HTML code and optimize pages for AMP.
  • A blogger can demote certain site links from SERPs for which he does not wish to appear.
  • Blogger can track the penalty notifications for manual actions and take necessary steps to avoid it.

3. Google Keyword Planner

Google Keyword Planner

If you are blogging for quite some time or know how important it is to rank in the search engine, then you must be knowing the importance of using the right keywords for your blog posts. Google has created an amazing tool to make your job easy by suggesting the right keywords for your blog post.

Google Keyword Planner tool identifies right keywords for your blog post. This tool suggests the trending keywords that could be used for a particular phrase or entire post altogether. Along with the keywords, it also shows statistics like, how many users searched for the term, difficulty level, etc.

Google Keyword Planner is mainly designed for advisers on Google Adwords program. However, webmasters and blog owners can use this tool without worrying to use Adwords. You will find plenty of information related to advertising while using this tool. However, you can ignore it and focus on finding relevant keywords for your blog post.

4. Yoast

Yoast

Yoast is truly an amazing plugin that is specifically created for Wordpress users. I wish it was, or something like it, available on Blogger and other platforms. It does a wonderful task by giving important suggestions to make your blog post SEO compliant.

If you have Yoast then you don't have to worry about managing On-Page SEO. Yoast will take care of it. Yoast will highlight important points in red that a blogger has missed out on the blog post. A blogger has to make minor tweaks to the post content and ensure all red points are converted into green points.

Yoast will help you with the below things:
  • Yoast helps to write a captivating title for your blog post.
  • It gives you suggestion on using right keywords and its placement in the article.
  • It will give you suggestion on adding right numbers of internal links within the post
  • It helps you break lengthy paragraphs into small ones.
  • Yoast helps to write clear and descriptive call to action for your blog post.
  • It also help write and manage multiple keywords for a single blog post
  • It gives you suggestion on right use of transition words(most important, because, hence, etc.) in the blog post
  • Finally, it helps you with choosing right category and tags for the blog post.

5. Grammarly

Grammarly

When it comes to writing a good qualitative blog post, everyone puts their efforts. Though we are human beings and may tend to do mistakes. Any author wouldn't want his visitors to have any unpleasant reading experience. For authors like me, whose English is not a primary language, Grammarly like tool could be a lifesaver.

Grammarly tool is an amazing tool which constantly keeps on checking your writing. It not only highlights your mistakes but also will give you suggestions to correct your mistakes. All these checks and corrections can be made in real time with the help of this tool.

So what things Grammarly will help on? Here's the list:
  • Grammarly will look-after your critical grammar and spelling mistakes.
  • It will suggest you right words based on the context of your writing.
  • It will suggest you the correct punctuation marks in the places necessary.
  • The premium version also helps you with plagiarism check, sentence structure, and vocabulary enhancement suggestion.
There are mainly three ways you can use this tool.
  1. Write content in a word document, upload it to Grammarly website and correct your mistakes.
  2. Copy-paste your content in Grammarly web interface and correct your mistakes.
  3. Install Grammarly plugin in your web browser and it will take care of every writing you do on the web through that browser.

6. Facebook Page Insights

Facebook Page Insights

Just like Google, social media platforms also have a key role to play in communicating with your site visitors. Hence it is really important to analyze your social media engagement. Facebook is one of the highest popular social media platforms used by almost every site owner.

Though having a strong presence on Facebook is not enough. What if we could analyze our Facebook engagement, decide our strategy and work towards our targeted goals. Facebook Page Insights comes directly therein. It is absolutely free service run by Facebook and very easy to use.

On a Facebook Page Insights landing page, you will find last seven days performance of your Facebook page. Further, a page owner can have in-depth details on total likes, new likes, a total number of unique visitors who viewed your page, posts views and different engagement types.

7. Twitter Analytics

Twitter Analytics

Twitter Analytics is another tool which will let you analyze your twitter tweets and followers. We have already seen how Facebook Page Insights could benefit us. With the Twitter Analytics metrics on your hand, you can decide your Twitter strategy and ensure your reach to the end audience grows.

Twitter analytics will provide you details on demographics of Twitter users and help you learn about your audience. It will help you understand what type of content (textual, images, infographics, video, etc.) is being liked by the visitors. A time and the days when most of the users are active. Which hashtags are being successful?

8. Canva

Canva

If you haven't known by now what Canva is, let me have that opportunity. It is an internet based application to create stunningly beautiful graphics (images). Many bloggers use it to create images for their blog posts and social media accounts. It is absolutely free to use and in fact, many beginner levels and even professional designers use it.

Canva can be used for both the purposes. i.e. to edit and even create images from the scratch. The drag and drop functionality makes the designing job even easier for those who are not familiar with designing applications like Photoshop or Illustrator.

Canva let you have plenty of layouts, free-images, icons, shapes, and fonts. With this tool, you can create images for your blogs, banners, social media images, brochures, emailers, book covers, infographics, photo collage and what not!

9. SEOprofiler

SEOprofiler

SEOprofiler is free cloud-based SEO tool that helps you with all SEO tasks from optimizing your web pages to tracking your competitor's data. There are even better services available on the internet but those come with the premium account.

SEOprofiler itself offers limited services but it is worthy to try for free. It offers SEO tools which mainly helps you with the below tasks:
  • Rank Monitoring: It gives you statistics on your daily ranking in search engines like Google, Yahoo, and Bing.
  • Website audits: It provides weekly reports based on the sitewide audit which consist of content update suggestions from SEO viewpoint.
  • Link analysis: By allowing to connect with Google analytics data of a website it ensures to integrate both the SEO data and visitors behavior. This helps in the better planning of the marketing strategy.
  • On-page SEO: The weekly audit helps in updating the content for grammatical mistakes, spelling mistakes, sentence reformation and maintaining internal link profile.
  • Competitive intelligence: By providing information on competitors keywords, his link profile, backlink sources SEOprofiler helps to make your place in the race.
  • Link building: It provides information on free web directories, places where you can include your site links.
  • Keyword research: SEOprofiler will provide all statistics on currently ranked keywords. It will let you monitor URLs based on the keywords, will find link building opportunities and also will suggest keywords for your blog posts.
  • Social media: SEOprofiler could monitor your website presence on social networking site. The statics could help in the better planning of the social media strategy.

10. HootSuite

HootSuite

Every blogger has at least an account or two to promote their content on social media. A blogger like me who manages everything by own, HootSuite like tool comes very handily managing all social media accounts.

HootSuite platform will let you manage your different social media accounts through a single interface. HootSuite not only saves your time managing multiple accounts but also make it less cluttered to keep track of every social media post and respond to reverts that come through these channels.

With the free plan, you can manage up to 3 social media accounts through HootSuite. The free service will also provide basic analytics reports of your social media activities. You can schedule up to 30 posts in advance on each social media profile. It will let you integrate your RSS feed.

Conclusion

We have seen the list of 10 blogging tools that every blogger should have. These tools will help you in everyday blogging affairs and make your job pain-free. The data provided by these apps will help you grow your reach to the end audience. 

The statistics and the refinery suggestions made by these tools will help you produce more quality content. These tools will help you stay a step ahead in the blogging run, will improve your blogging experience and will save your time. Saving time will help you produce more things and will make you more productive.

I hope you had a good time reading this post. Please share and comment if you like this post and stay tuned for more such posts.

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Hi. I am Ramesh Wetkoli. Three things I try to include in my blog posts are creativity, useful insights, and trendy information. I.T. graduate and working professional. I have leveraged 6+ years of work experience in I.T. industry and learnt various technologies, providing merchandizing support and handling digital marketing responsibilities.

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